Facebook is one of the fastest growing social networking websites and is quickly becoming a powerful and cost effective portal, ideal for organizations to create that ‘brand connection’ in the Web2.0 world.
What are Facebook applications?
Facebook applications are the software programs that allow users to connect, interact and entertain themselves and their ‘friends’. Most Facebook users today use 3rd party Facebook applications to add some fun and personality to their Facebook profile. Their purpose is to generate content that the user finds is relevant or of interest to them.
There is virtually an application for everything, ranging from a Facebook application that reminds a user when their favorite band is coming to town to a slide show of a collection of sentimental photos. The great thing about Facebook applications is that if it is to be added to a profile, the users listed as a individual’s ‘friends’ are sent an option of also using it. The application then circulates at such a rapid rate that the exposure is viral. Most companies have now forayed into developing facebook applications like gaming, interactive interfaces to promote their products etc.
Facebook Application Development for your Business
We can help you create an application completely focused on your business brand. Think of a travel application that links to booking information on your website or a product catalogue of your latest products. All applications are designed to generate maximum interest on your business and draw continual international traffic to our website.
Using the facebook application you can access information about the facebook profile even the non public information. For example, a facebook user can register with your site using his facebook login. When the user logins with facebook we can collect the public information of the user including the emailed, address, phone no, gender etc – allowing you to connect directly and personally with the potential customer base. So the need to confirm the email again is eliminated, as it has already been confirmed by facebook. Also we can collect address, phone no, gender etc.
Using the facebook application you can access information about the facebook profile even the non public information. For example, a facebook user can register with your site using his facebook login. When the user logins with facebook we can collect the public information of the user including the emailed, address, phone no, gender etc – allowing you to connect directly and personally with the potential customer base. So the need to confirm the email again is eliminated, as it has already been confirmed by facebook. Also you can collect address, phone no, gender etc. A key advantage is the viral marketing possible via its multifarious plugins that permit information on your website to be viewed and shared between the users and their friends.
What is twitter?
Twitter is a status-updating or microblogging social networking website. It is a breakthrough in social networking because it takes communication to another level. Before, a person could only update his status (e.g. what he is upto, where he is) at a certain time. But with Twitter and its mobile integration, it is now possible to update one’s status almost all throughout the day and get in touch with people who matter to him the most.
Twitter is being agressively used by companies, bloggers and agencies to promote their brand, ideas, products and campaigns.
How does it work?
Twitter lets you write and read messages of up to 140 characters and is a recipient driven information network. You can send and receive Twitter messages, or tweets, equally well from your desktop or your mobile phone.When you combine messages that are quick to write, easy to read, public, controlled by the recipient and exchangeable anywhere, you’ve got a powerful, real-time way to communicate, which in turn is ground-breaking for users and businesses alike.
Twitter for Businesses – a smart tool for Internet Marketing
Twitter is a communication platform that helps businesses stay connected to their customers. As a business, you can use it to quickly share information with people interested in your company, gather real-time market intelligence and feedback, and build relationships with customers, partners and other people who care about your company. As an individual user, you can use Twitter to tell a company (or anyone else) that you've had a great—or disappointing—experience with their business, offer product ideas, and learn about great offers.
Twitter Application development
We use the Twitter API and Twitter Content to integrate the twitter application with your website and other online communication channels and will help you to search, display, analyze, retrieve, view, and submit information to or on Twitter from your website.
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